Apathy is the biggest threat to our social security net.
Getting people off the couch to take action is the challenge that most charities face.
Despite the common 80-20 rule that says 20 percent of the people will raise 80 percent of the needed money, there is still a need to reach out to the rest of the population.
That is where a grassroots volunteer corp can help.
Planning a fundraiser, such as charity bartending event, is not really difficult. The challenge isn’t the logistics. That’s the simple part. Getting the people to come out is the challenge.
Let’s take a look at the planning of a charity celebrity bartending event.
First, you need a location. Outside of getting people to attend, finding the right location is the toughest decision.
You usually have two choices: a restaurant or a hotel. Restaurants should be your first choice. They will work with you if you convince them you will be able to bring 100 people through the doors. Restaurants also have more ambience than a hotel ballroom.
But finding the right restaurant is the difficult part. You need one with a large lounge area that can handle 100 to 200 people throughout the night. You also need one that will let you charge an entry fee. Not all will. There is one local venue that meets the criteria but the owner doesn’t let you charge at the door. That means you have to live only tips that are given to the celebrity bartenders or advance tickets, which comes with its own challenges.
The challenge with hotels is that they will usually want to charge you a room rental fee, which a restaurant will usually waive. You also need to do more decorating to create a festive environment.
If you choose to sell advance tickets, as I think you should, it will take a major team effort. I belonged to a Lion’s Club in Oregon and for its fundraiser each member had to buy 10 tickets or sell 10 tickets. You need that kind of commitment from your volunteers. If you can pre-sell tickets, you don’t have to sweat that people will not show up.
But let’s say the restaurant let’s you charge at the door. If your goal is to bring in 200 people, you need to try to pre-sell at least 75 to 100 tickets. That gives you breathing room the night of the event. You don’t have to sweat the minutes leading up to the night wondering if people will actually attend.
Here is how I did it without selling a lot of pre-tickets.
I created a Facebook Page for my organization and then created a Facebook Event. I then invited my 400 local Facebook friends and then asked them to invite their friends. By the night of the event, more than 2,300 people were invited. My posts reached more than 5,000 people with almost 1,000 people viewing them. The Facebook analytics told me that 200 people were engaged. That’s social media.
I also did a weeklong Facebook Ad Campaign and reached even more people. I targeted people who volunteered and supported causes. Facebook allows you to target people’s interests and behaviours within a 50 mile radius of your location. For the next event, I will plan a four-week ad campaign on Facebook.
I also got the event listed on almost 20 MeetUp local groups. Conservatively speaking, I
reached another 10,000 people via Meetup. Leverage other groups, that’s a key factor.
Today, people think social media and the internet, but I also went old school and networked ad nauseum every day for six straight weeks. Business groups. Chamber meetings, etc.
During the 6-8 week lead-up to the event, I invited as many groups to adopt the fundraiser as their own. I was reasonable successful. They posted the event, but next time I need them to really buy in and really promote the event.
Another strategy where I diverge from other celebrity bartending events is the number of bartenders. Most charities opt for 3-5 big-name people. I go for as many as I can get — as many as 12-15 on the belief that each bartender will bring with them 5-10 people.
If you haven’t figured it out yet everything you need to do is aimed at leveraging the power of others to get more people to the fundraiser.
The first event I did almost all by myself but if you can get 7-10 dedicated volunteers to help you that is the way to go. Once again, each of them should be good for 5-10 attendees.
Depending on how you want to go for the evening entertainment, you might need a DJ or a local band, raffle donations and vendor tables. The DJ will cost a couple hundred dollars. Businesses will gladly donate gift certificates, etc.
If you all do that, you should have a great success.
So, instead of undertaking the extreme makeover of your entire house, perhaps it is wiser and less expensive to consider renovating one floor, one room or one closet at a time.
Let’s take a look at various bathroom remodeling ideas.
You can do an extreme makeover that includes hiring a contractor/plumber to rip out the bathtub and sink and replace them with the latest in bathroom and sinks. Or you can DIY in a weekend? Another option is to hire a professional bathroom refinisher.
Before you embark on any home renovation project you should decide why you are doing it? Is it an investment in your home? Is it to get rid of an eyesore in the house? Is it for yourself?
If you are doing it as investment in your home, understand that in many cases you will not make back the money you invest in a major renovation project.
That is why you should always find out the cost versus value of any home renovation.
According to U.S. News & World Report, “a homeowner can expect to recoup about 70 percent of the cost [for a bathroom remodel] upon resale…, according to the Remodeling 2015 Cost vs. Value Report, which compares the average cost of 36 types of remodeling projects with the value retained at resale in 102 U.S. markets The survey found that a midrange bathroom remodel costing $16,724 would only add $11,707 to the resale value of a home in today’s market.”
Extreme makeovers can be very costly. Homeowners should weigh the pros and cons carefully before undertaking any home renovation of this magnitude.
Of course, if you are handy around the house, you can try to do it yourself.
But even replacing just the bathtub can be costly as an article from Angie’s List points out.
“Your tub has gotten old and unsightly and you are ready for a change. You may be tempted to buy a brand-new bathtub unit for as little as $300 at a retail hardware store….”
A $300 project sounds very affordable but Angie’s List offers words of caution:
“To start, most bathtubs are installed in a home during its initial construction and trying to get it back out is not easy. To remove an existing tub, finish items such as trim, bathtub surrounds, plumbing and sometimes even tile will need to be torn out and depending on the tub’s size, you may have to find a way to cut it into pieces to fit through a door frame.”
Not a very enticing image.
“And you haven’t even brought the new tub in, reworked the plumbing to accommodate and replaced all the finish work you took out with the old tub,” the Angie’s List article states. “Suddenly, your $300 tub has grown into a $3,000 bathroom remodel project with a headache to match.”
What is a homeowner to do?
Your old bathroom is depressing to look at every day. The tub is old and scratched. The sink looks like it was installed pre-1940. And don’t get me started on the wall tile. Ugh!
Another solution is to reglaze or refinish your bathtub, sink and wall tile. There are countless DIY reglaze kits on the market from which to choose.
However, rather than do it yourself, Angie’s List recommends hiring a professional company to reglaze or refinish your bathroom. “Bathtub refinishing is a probably a job best left to the professionals. Stripping an old finish off a tub, repairing and patching holes or cracks, and ventilating a room to expel the fumes produced by the refinishing process are all steps better left to a trained professional.”
That is where a company such as Total Koatings can come in, reglaze your bathtub, sink and wall tile, save you thousands of dollars in renovation costs and the headache of trying to do it yourself.
“Why replace when you can refinish your bathtub, shower or sink to look and perform like new at a fraction of the cost and with minimum downtime,” said Jerry Smith, owner of Total Koatings in Sarasota.
Smith said when you refinish your bathroom you get:
- A glaze that hardens to a true porcelain coating, meaning it will be scratch resistant.
- A 5-year warranty that will typically outlast other “refinishing” products
- Non-toxic chemicals, meaning there will be no harmful fumes spreading throughout your house, while the surface is being restored.
Now, if you want the look of an extreme makeover without the cost here are some other cost-conscious decorating tips from Lowes to combine with the refinishing of your bathtub, sink and wall tile:
- Replace your toilet seat and lid. (If your toilet is pre-1980 you should consider replacing it with a new high-efficiency model that will save you money on your water bill and be nice to the environment.)
- Replace your showerhead with one that features pulsating sprays, adjustable heads and rainfall-style heads.
- Add hooks and bars. (Although this article did not suggest it, I recommend a heated bath towel rack for those cold, chilling mornings in winter.)
- Replace a faucet with one that has a WaterSense logo which means it is about 20 percent more efficient. Added bonus: You save on your water bill.
- Replace lighting fixtures
There, you have it. There are many different ways to remodel your bathroom from a total renovation to DIY to hiring a professional company to reglaze your bathtub, sink and wall tile. If you choose the latter option, consider other low-cost, but aesthetically-pleasing bathroom upgrades to give you the feel of an extreme makeover but at a fraction of the cost.